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Rowena Sta Maria
Co-Founder & Managing Partner
Rowena is the strategic architect of Aspira, responsible for translating the firm’s visionary mission into a scalable, high-performance reality. As Co-Founder and Managing Partner, she serves as the vital bridge between Aspira’s core beliefs and institutional excellence, ensuring that the firm’s commitment to authenticity, integrity, and wellbeing is embedded into every operational framework and client engagement.
With decades of global leadership in organisational effectiveness, Rowena’s career is defined by her ability to successfully marry “soul” with “system.” She designs the sophisticated talent architectures and high-trust operating models that allow Aspira to deliver world-class results across borders, ensuring that for women’s leadership to be truly transformative, it is backed by strategic clarity and professional authority.
“I believe that elevating women is the most powerful lever for organisational and societal change. My commitment to Aspira is to build the credible, enduring structures that allow women to step into their power with confidence, ensuring their development is a sustainable foundation for leadership.”